BMW has been at the forefront of global cultural engagement for over five decades, championing art, design, music and architecture alongside its pioneering automobiles. Central to this commitment is the legendary BMW Art Car series, now celebrating its 50th anniversary, with artists from Alexander Calder and Andy Warhol to Jeff Koons and Olafur Eliasson transforming vehicles into icons of contemporary art. This year marks a decade of BMW’s partnership with India Art Fair, continuing a legacy and reaffirming a shared commitment to bringing bold and innovative ideas to the fore and fostering meaningful dialogue between art, technology and society, while strengthening cultural exchange in India and beyond.
"At BMW, we set no limits on culture, conversation and creativity. India Art Fair is a one-of-a-kind format which attracts a diverse audience from across the world. We love the fair’s vision and responsibility within its wider social context, and are proud to be their partner in India. We need the arts, and the arts need us!"
Prof. Dr. Thomas Girst, Global Head of Cultural Engagement, BMW Group
